Find creators with Discovery
The job: find creators whose available audience and content signals fit, without doomscrolling through profiles for hours.
When you'd do this: you need creators for a campaign, or you're building a shortlist to come back to.
The path
1. Describe who you want, in plain language. Open Discovery and write it the way you'd say it. Searches that work well:
- "Lifestyle creators in India for a premium clothing brand"
- "Fitness YouTubers in North America with strong engagement"
- "Micro creators, 10k–100k followers, for a skincare product review"
Pick a platform: Instagram or YouTube. The more specific you are, the better the results.
2. Confirm the targeting. mozie shows what it understood and asks a few quick questions, things like region, creator size, content format, audience type, and your goal. Answer the ones that matter and skip the rest.
3. Read the results. Each creator shows a match score and why they match, plus followers and engagement rate. Switch between card and table views, and group by segment to compare like with like.
4. Refine if you need to. Use Filters to narrow by follower range, engagement rate, or keywords in the bio, and sort by best match or by size.
5. Save what fits. Select creators and Add to Collection to build a shortlist you can act on later, or Add to Campaign to move straight into outreach.
Or just ask mozie
"Find fitness creators with 50k–200k followers and high engagement, and add the top 10 to my Summer campaign."
You're done when
You have a shortlist (a Collection) or creators added to a campaign.
What Discovery matches on today: topic/niche, region (North America, Europe, India, Global; city tiers within India), creator size, engagement, content format, and audience type (for example premium buyers or parents).
Not yet: filtering by audience age or gender, or by "has worked with brand X," and TikTok (coming soon). When engagement shows "–", it means we don't yet have reliable data for that creator, not that engagement is zero.